Amstel Trading Company Limited and Kingsbourne Assets Limited are scheduled to form a joint venture, with approval from the Competition Authority of Kenya (CAK).
The first joint venture parent firm, Amstel Trading company Limited (Amstel), is formed in Kenya, and the second joint venture parent company, Kingsbourne Assets Limited (KAL), is incorporated in the British Virgin Islands.
Amstel is an importer of copier paper into Kenya, where it is sold via affiliated paper mills of Kingsbourne Assets Limited in Indonesia.
In contrast, KAL is an investment holding company that, through its affiliates, possesses a variety of technologies, know-how, and intellectual property rights pertaining to the production, conversion, distribution, and retailing of pulp and paper goods in Indonesia. It doesn’t conduct business in Kenya.
“The proposed transaction involves the establishment of a full-function JV between Amstel and KAL. According to the parties, the JV will establish a paper converting facility in Kenya to manufacture photocopy paper, thereby reducing delivery time of photocopy paper into the market. The transaction will also enable Amstel expand its distribution of photocopy paper beyond the Kenyan market, specifically in the East African Community,” CAK said.