Samsung has officially launched its first triple‑folding smartphone, the Galaxy Z TriFold, marking a bold step in mobile innovation. Announced on Tuesday, the special‑edition device will hit the market on December 12, 2025, with a staggering price of $2,443 (Ksh.316,270) — more than double the cost of Apple’s new iPhone 17.
Key Features of the Galaxy Z TriFold
- Triple‑fold design: Expands into a 10‑inch (25.4 cm) display, ideal for multitasking and creative work.
- Ultra‑thin build: Weighs 309 grams (10.9 ounces) and measures less than 0.2 inches at its thinnest point.
- Generative AI integration: Offers real‑time assistance through screen or camera sharing.
- Exclusive design: Available only in sleek black.
- Special edition status: Samsung confirmed the device is not intended for mass sales.
Competitive Landscape
While Samsung’s triple‑fold innovation is eye‑catching, it’s not the first of its kind. Huawei launched a similar device last year, also priced at a premium. The smartphone market has seen patchy growth, pushing manufacturers to experiment with bold designs and advanced features to stand out.
Alex Lim, Executive Vice President at Samsung Electronics, emphasized:
“The Galaxy Z TriFold is a special edition product.”
Market Impact & Apple Rivalry
Samsung’s launch comes at a pivotal time. Industry research from Counterpoint suggests that Apple is on track to dethrone Samsung as the world’s top smartphone maker for the first time in 14 years.
- Apple’s projected global share (2025): 19.4%
- Samsung’s projected global share (2025): 18.7%
Apple is also rumored to be developing a foldable iPhone, potentially launching as early as next year. If true, this could intensify competition in the high‑end foldable market.
What This Means for Consumers
The Galaxy Z TriFold is a luxury innovation, not a mainstream device. Its price point and exclusivity make it more of a collector’s edition than a mass‑market product. For everyday users, Samsung’s move signals the company’s commitment to pushing design boundaries and integrating AI‑powered features into future devices.
